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Jelloow 2A
€436,000
total amount raised
- Eligible for a tax reduction
A RAPIDLY GROWING MARKET
Jelloow is entering a rapidly growing market with a primary focus on businesses. The demand for marketing expertise is universal, and companies worldwide are seeking effective solutions.
Initially, we target startups and scaleups that have recently secured funding (pre-seed, seed, series A&B). This specific segment is crucial, as these companies have just acquired capital and are keen on making the most significant impact with their investment. By guiding them in selecting the right marketing services and, if necessary, connecting them with suitable marketing agencies, Jelloow aims to streamline their efforts, ultimately saving them valuable time and resources.
The concentration of such companies is notably increasing in Belgium, the Netherlands, and Germany.
Initially, we target startups and scaleups that have recently secured funding (pre-seed, seed, series A&B). This specific segment is crucial, as these companies have just acquired capital and are keen on making the most significant impact with their investment. By guiding them in selecting the right marketing services and, if necessary, connecting them with suitable marketing agencies, Jelloow aims to streamline their efforts, ultimately saving them valuable time and resources.
The concentration of such companies is notably increasing in Belgium, the Netherlands, and Germany.
BRINGING INNOVATION TO THE MARKET
- Technical Innovation: By leveraging Machine Learning (ML), Jelloow seeks to uncover the insights hidden within the data. This approach enables brands and marketing companies to understand their respective needs and services better, fostering connections that allow marketing agencies to create a significant impact for the brands and companies.
- Business Innovation: In contrast to competitors who predominantly prioritize marketing agencies as their main clients to generate revenue, Jelloow takes a distinctive approach by focusing on the brands and companies. It aims to make marketing agencies jointly responsible for the achieved results. Jelloow's strategy revolves around providing diagnoses and insights to both companies/brands and marketing agencies. This collaborative assessment allows them to evaluate the proposed matches by Jelloow based on the needs of the brand/company and the capacities of the marketing agencies. The central goal is to offer insights that were previously unavailable, empowering both parties to maximize the success of a match where marketing agencies deliver impactful messages that resonate with end users.
TAX SHELTER 45%
Investments in this company benefit from a 45% personal income tax reduction. Read more…A remaining amount of €344,000 is available for the Tax Shelter benefit.
Fact sheet
| Advised by a professional start-up advisor | |
| Valuation is set by the co-investor or incubator | |
| Co-investor or incubator will be members or observers to the board | |
| At the closing, an incubator, accelerator, or studio will have shares | |
| At the closing, the entrepreneurs have contributed a minimum of €15,000 in cash in exchange for shares | |
| Emits less than 3.7 t of CO2 per year, per employee | |
| At the closing, a professional co-investor will have invested at least €25,000 | |
| Prior fundraising in equity or convertible loan with 10 or more investors | |
| Seasoned entrepreneurs | |
| Considered “compliant” on the assessment tool of Tapio | |
| Minimum 2 active entrepreneurs | |
| Valuation set by an organisation specialized in valuations of comparable size | |
| Valuation is less than €1 million or 10x last year’s turnover |
Raise summary
| Crowd investments | €36,000 |
| Committed by others | €400,000 |
| Amount raised | €436,000 |
| Minimum round | €25,000 |
| Maximum round | €945,000 |
| Shares in the company (total round) | 46.21% |
| Pre-money valuation | €1,100,000 |
| Post-money valuation min. | €1,125,000 |
| Post-money valuation max. | €2,045,000 |